“Triple bottom line” applehoni™ product combats food insecurity

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The Community Foundations of the Hudson Valley and Food Bank of the Hudson Valley are proud to announce applehoni™, a sustainable, “triple bottom line” food product to be featured in stores across New York State starting summer 2017. This vegan honey alternative, made from Hudson Valley apples and infused with natural flavors, is free of gluten and GMOs, and safe for children under two and people with honey allergies.

The idea for applehoni™ was originally conceived as a source of new revenue for the nonprofit Food Bank of the Hudson Valley. This sustainable “triple bottom line” business model involves environmental, financial and social benefits – farmers have a new use for their apples, food banks gain a new source of long-term funding, and hungry people receive more of the food they need.

Funded by the Community Foundations’ Farm Fresh Food program, a larger, multi-year project supported by Local Economies Project, applehoni™ is an example of how grant awards can be creatively leveraged by charitable organizations to generate self-sustaining financial support for the long term.

“We were careful not to offer a product that would compete directly with the farmers,” explains Kevin Quilty, Ulster Vice President with the Community Foundations of the Hudson Valley. “Apple cider is plentiful, available 365 days a year, and can be frozen. It’s also an iconic food of our region. All these factors led us to creating an apple-based product.”

The distinctive, handsomely designed 8.5 oz. applehoni™ jars are part of the TasteNY program will serve as a source of funding for critical efforts to tackle food insecurity in the region, with all profits supporting the Food Bank’s programs to offer farm fresh food to underserved people and communities from Newburgh to Albany. As the applehoni™ tagline says, Giving never tasted so good!